Describe an Advertisement Which Introduced a Product You Have Seen

Okay, I see ads all the time, but being a bit of a tech guy, the ones that really grab my attention are for new gadgets. The one I’m thinking of was for a new Asus laptop, one of their high-end models with the Intel i7 13th-generation processor.

I saw this ad just a few weeks ago. I wasn’t watching TV; I was deep into a YouTube session, watching tech reviews, actually. And this ad popped up as one of those unskippable 30-second pre-roll ads. Normally, I just wait for the “Skip” button, but this one was so well-made I actually watched the whole thing. After that, the internet being the internet, I started seeing it everywhere—as banners on tech websites and as sponsored posts in my Instagram feed.

The product was this stunning, really thin, metallic-looking laptop. The advertisement itself was very, very clever. It was all about speed and power.

I really liked the ad because it wasn’t just a celebrity holding the laptop and smiling, which is what we see in India half the time. This was a high-energy ad. It was all fast cuts, set to this really intense electronic music. It started with a digital artist sketching on the screen, then it cut to a programmer compiling code in seconds, then to a video editor smoothly scrubbing through a 4K video file. It didn’t just tell you it was fast; it showed you. The whole message was about “unleashing your creative power” or something like that.

And my feeling after watching it? Honestly, it was pure aspiration. I’m actually in the market for a new laptop, so it totally spoke to me. It was so persuasive. It made my current laptop, which I thought was pretty fast, feel like an old-school dinosaur. It created that “want” factor very effectively. It didn’t just sell a product; it sold a feeling of being a professional, creative, and productive person. It made me feel that if I just had that laptop, I could also be that much better. It was fantastic marketing, 10/10.

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Part 3 Questions: Describe an Advertisement Which Introduced a Product You Have Seen

Question 1: Where do you often see advertisements?

Arre, where do I not see them? In today’s world, it’s impossible to escape. The most common place, no doubt, is on my phone. Every time I open Instagram or Facebook, every third or fourth post is a “sponsored” video or image. And on YouTube, you have to sit through two ads just to watch a five-minute video. On television, especially during a live cricket match, you will see the same ad fifty times. And then, of course, you have the big physical billboards and posters all over the city. They are literally everywhere you look.

Question 2: What are the benefits of advertising?

From a business point of view, the benefit is simple: it’s how you tell people your product exists and persuade them to buy it. It drives sales and helps build a brand. For us, the consumers, the main benefit is information. A good advertisement quickly tells you about a new product, its features, its price, or about a 50% off sale. It helps us compare options and make better-informed choices. Plus, advertising is what funds most of the “free” content we enjoy, like all those YouTube videos, TV shows, and websites.

Question 3: Are advertisements good or bad for children?

I think they are mostly bad, to be honest. Children are very impressionable, and they can’t always tell the difference between a TV show and an advertisement. Ads for junk food—like chips, soft drinks, and chocolates—are a huge problem. They make children want these unhealthy things. It also creates a lot of “pester power,” where kids constantly trouble their parents to buy them the latest toy they saw on TV. On the rare good side, some ads can teach good social messages, like the importance of washing hands, but mostly I feel children need to be protected from them.

Question 4: How does advertising affect people?

Advertising affects us in so many ways. On a simple level, it just influences our purchasing decisions; you might pick one brand of toothpaste over another just because you liked the ad or you trust the celebrity in it. But on a deeper, psychological level, it creates desire. It makes us feel like we need a certain product—a new phone, a faster car, a new fairness cream—to feel happy, successful, or accepted. It shapes our aspirations and our culture by constantly showing us what a “good life” is supposed to look like.